The idea of the project is quite clear. It aims at solving problems by taking advantage of social network. Because the developer originally wanted to make it as functional as possible they didn’t pay much attention to the User Interface and the User Experience of the app. This pushed the application to an extreme. Though the application became very direct and functional, some other drawbacks occur as a trade-off. The graphics are quite good enough for a text-based application. But some parts of the UI look very unharmonious in the application. The interactions and incentives can be improved to be more attractive. Now let’s look at some details of each page.
Home page
The page is quite direct and functional because it is also the “new project” page. But some users may feel confused by the home page. The concept of a home page is like a root which can direct to any other subpages. But this one is more like a sub page instead of a home page. Though it looks more direct and functional, it indirectly limits the users’ actions at the same time. Users may feel nothing to do at the first time. When a user installs the app for the first time and look at the home page, he or she may be confused about what the application is about. After they finally figure out it’s about asking for help on-line, they may still have nothing to do with it(assume they do not need any help at that moment). Thus the first impression of the application may be ruined by the home page. I think there is better way to do it. Instead of putting the new project page as a home page, they can put the overview page instead. It is functional and structurally reasonable. For new users it provides them examples about what the app does and for old users it is a quick access for offering help. If we change the over view page to the home page, then there is no need to put a link at the head of the canvas page. Instead they can put a logo on the top left hand corner which links to the home page.
New project page
Since the top left hand corner is reserved for the logo, the button of the new project page can be put on the top right part of the page with the same style of the other buttons. And the color of certain buttons should change, though the red color makes it more eye-catching. It will destroy the associative perception. About the options of creating new projects, the users are given enough freedom to customize the specifications. It’s good to put all these options on the page. But the UI is still not perfect. The additional details look a bit messy.
Overview page
As I recommend, this should be set as the home page. There are some other problems with the page. We can see a few tabs at the right hand side. These tabs are more like filters of the application “news feed”. So the tabs are a bit too large as “filter tags”.
Project Page
Again, the red icons are a too distracting. Anyway, the basic logic is clear. Users will be very clear what to do with a project posted by others. But I didn’t get the meaning of the button “help her”. If clicking on it will just add the user’s name under “helpers”, then it’s useless. Or there is certain authentication process behind. And the “helpers” area should be improved. We can make the main contributors (the fire starter will decide who contribute the most) stand out so that the users will be encouraged to help more. And to make the app more interactive, the actions performed to the projects should be reflected directly at the page. Such as stats of how many people viewed, helped or wished a good luck on this project.
Statistics Page
The idea is to encourage user to help more and finally increase the app’s ability of solving problems. But there is a problem there. People usually don’t care about who have helped most and who started the most fires. The ranking works on most games, but it may not work here. Because people came here mainly for solving problems, not for competing offering helps. So it’s a bit useless. Anyway the title like "fire breather" is cool. If the title can be reflected with the owner's name anywhere in the application, it will be useful. To give more people the chances of getting a title, we should set a few titles with different levels (not just one for the Number One).
The idea of badge also helps little, because each badge can only be published once in certain time. So I’d recommend putting certain hot stars’ profile pictures on the home page of the app (somewhere visible but non-disturbing). There will be certain titles for them, like most helpful person, most helped person and so on. Then the app becomes more interactive and engaging.
To conclude, the application should be designed with more consideration of UI and UE. There should be a limit when chasing for quick and functional features. And certain elements should be improved to make it more interacting and engaging.
What do you think can be alternative incentive for this kind of app?
回复删除Can grant helpers titles of different levels accordingly, and the title appear with the user's name everywhere in the app. So it is better way for people to show off their abilities to help.
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